Tuesday, December 16, 2014

Click to Call: All the Rage with Mobile Devices

 

Click to Call advertising has steadily become the go to form of advertising for businesses looking to stay on the cutting edge of marketing. This form of advertising according to Wesley Yuhn & ACH Direct Processing not only boasts about the product or service being offered which includes a phone number for potential customers to call. 
 
Wesley Yuhn & ACH Direct Processing suggests the reason for the high demand of this type of marketing is really all in thanks to the use of mobile devices. Specifically, phones that people are using to look at the Internet. With a mobile in use, a person can simply click the phone number, and their phone will make the call for them. It has revolutionized the way in which businesses can market to a potential customer base.

Engaging your Mobile Site to Allow Click to Call


Wesley Yuhn & ACH Direct Processing states every business that has a website, will more than likely have a mobile version of this website, which allows readers to see the website even better with their mobile. For businesses that are using ad-words or other similar programs, such as pay per click advertisements, the use of click to call advertisements would be one of the best methods to utilize for your mobile website. In fact, Wesley Yuhn of Tampa states most professionals in the marketing field believe the use of these types of advertisements are a must for any well rounded marketing plan.

Click to Call Without a Mobile

Wesley Yuhn further explains the use of Click to Call is not only for mobile websites, though most businesses often think that this is. However, you can enable a click to call advertisement on any website. Thus, it is a form of marketing that anyone can implement, even if they do not have a website that is mobile. With this option, it allows the person to click and send the number to their cell phone or even write it down to call later. It really does not matter if the website is mobile or not, as long as the phone number of the business is getting out there, this is what a business should be striving for.

The Other Side of Click to Call

Though most businesses as Wesley Yuhn suggests are using this form of technology for advertising, and hoping to pull in more consumers, there is a growing trend to use this even when a customer may need assistance. 
 
Many websites are now using a click to call strategy when directing people to their customer service lines. This is often seen as a great way to be more personal with customers as it is eliminating the need to send emails and instant chat sessions.

In an effort to make click to call even better for a business, ACH Direct Processing allows for businesses to take checks over the phone in order to pay for goods or services. This can lead to instant sales via a click to call advertisement. This is what a business would like to see happen, as it could increase their end of the year revenue by leaps and bounds. For any business who is considering Click to Call, they must also consider ACH Direct Processing in order to ensure that they are making the most of this marketing method.